Computers and the internet have drastically altered many careers. They have also created some entirely new careers and made others redundant. One of the careers that has changed a lot during the technology age is graphic design artist. To learn more about graphic design, including how things used to be and how to get into the field, read our informative article.
What is a graphic design artist?
A graphic design artist is an artist who works commercially rather than for the sake of the art. Graphic design artists imagine and create visual content for a specific purpose. They use their talent to create a look that their client, perhaps a website designer is looking for. They might work on advertisements, logos, website images, or sometimes even video. Graphic design artists work project by project more often than on salary.
What are some qualities of a graphic design artist?
Graphic design artists have to be able to do many different things. Most of them do their artwork on computers, so you have to be familiar with visual design software such as Adobe Photoshop or InDesign. You also have to have a good eye for color and composition and have an ability to work with clients and to change your art depending on what the client wants his website to look like. You can usually tell when a professional has worked on a website; for example, Morcan Direct, (a mortgage broker in Toronto) has consistent style and branding throughout the site, and projects an image. Graphic design artists also have to be able to work on a deadline.
How has the profession changed over the years?
In the past, graphic design artists worked exclusively in physical mediums such as paper and ink or canvas. To create a logo for a business English course, the artist would draw it out, ink it, and color it and send it to the printers for setting. Many worked on salary for advertising companies. Now almost everything is done on computers. Graphic designers advertise themselves online, receive their projects online, and design their images using software which can then be sent directly to the printers.
How can I become a graphic design artist?
To become a graphic design artist, you need a background in art. This doesn't necessarily mean that you have to have gone to art school. Practice is therefore the best thing you can do to further your career.