If you own a business of any kind, either a custom printed packaging company or a massage parlor, in today's day and age then you need to have some sort of an online presence. Without it, your business might just sink. Or at the very least, it'll be missing out on a lot of potential customers. It's not enough to just have a website. You need to complement it with a wide range of Internet tools as well as making sure your website is doing everything in its power to make it the best website out there.

What's the point of having a website for your house plans if you're not using it to its full potential? Just because you might not know everything there is to know about websites doesn't mean you can't learn. Or hire someone to make your website top notch. One of the few things you should know about your website is page rank. Knowing the page rank for your business website is important as it can help you figure out future sales and business opportunities for your company.

To figure out how page rank can help your company, you should first know what page rank is. Page rank is basically a way of determining how important your website is on the Internet. One click from a page on one website onto another page, and so on, is the calculation of your page rank. It's almost like casting some sort of vote. If someone clicks on the page of your business, they are pretty much casting a vote for your site.

You can use Pagerank Checker to check the PR of a site. Here are some examples:

PR 10: Twitter
PR 9: Google.com
PR8: Connotea
PR7: Digg
PR 6: Care2
PR5: Killer Startups
PR4: Shoutwire

Knowing your page rank helps you see how important your website is. As well, seeing where certain users are clicking on to your website from can help you target certain audiences. If you find that a lot of people are coming from a certain area online, you can start advertising towards them. Or you can also come into an agreement with the people that run those websites to start some sort of mutual cross-promotion program. If you find that a lot of people are clicking on your site from a parts site, then you can use that to cater to your audience and help boost your sales.

The more you know about your website, the more you can utilize it to boost your business' profile and gain more sales. Even knowing something as simple as your page rank can help you in the long term. You might not think of it as a big thing but it can be the difference between you making a few extra hundred sales. Nothing wrong with that, right?